Are You the Ferrari or the Red Toy Car?

Each day we have the chance to leave a mark. That's your personal brand. No matter if you are … -A CEO who is fundraising -Leading a team of 100 -An executive going for that new role -An entrepreneur scaling the business of your dreams Your personal brand is a reflection in how people think about you and the value you bring. She’s smart. I really like her. She asks really good questions. She listens with such intent. She has it together. I always learn something new after talking with her. She has a unique perspective. She makes me think. Tough but usually spot on. She hears me. I don’t agree with everything, but I’m interested. She makes me laugh. Always prepared. She’s clear. You always know where you stand with her. On point. She gets me. When you leave the room do they think of you as the Ferrari or the ‘red toy car’?

The work of building your brand requires getting really clear on your strengths, skills and values and how you want to leverage them to leave a mark: Intentionally defining, believing and sharing your value - your brand - each and everyday.

“Your personal brand is what people say when you leave a room."

Jeff Bezos

What do you want them to say about you when you leave the room?

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